Non Government Job Circular

Job Circular for the post of Assistant General Manager (Brand) at Molla Salt (Triple Refined) Ind. Ltd. – May 2022

Job Circular for the post of Assistant General Manager (Brand) at Molla Salt (Triple Refined) Ind. Ltd. – May 2022

Job Summary

Published on: 23 May 2022

Vacancy:  Not specific

Employment Status: Full-time

Experience: At least 10 year(s)

Gender: Only males are allowed to apply

Age: Age at least 35 years

Job Location: Dhaka

Salary: Negotiable

Application Deadline: 5 Jun 2022


Job Context

    We are looking for an experienced Assistant General Manager-Brand to help us to build our brand and raise the brand awareness. He will work across the company all departments of our organization to find what makes us unique and communicate it with our society.

Job Responsibilities

  • Analyze brand positioning and consumer insights.
  • Plan and organize the implementation of the brand strategy to ensure the achievement of all targets in support of the brand strategy. Plan of all above the line (ATL), Below the line (BTL) and (TTL)Through the line activities.
  • Assist in the development of long-term brand strategy and implement short to medium term objectives in support of the strategy.
  • Be creative and produce new ideas and concepts.
  • Handle Special projects Product Development and ensure the launch plan for the brand.
  • Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends
  • Planning & implementation of different types of project activation
  • Coordinate with advertising & research agencies as well as consultants to develop suitable brand initiatives to position the brand in keeping with the above identity
  • Plan product launches, ATL & BTL so as to deliver the required value proposition, as derived from the above brand identity
  • Organize and implement consumer and trade promotional activities.
  • Maintaining knowledge of industry best practices and new technologies for future development
  • Develop annual plans and budgets for the brand activities
  • Ensure that the brand focus/ positioning is well maintained through all media, PR activities and POS all locations.
  • Analyze the marketing campaigns by brand and prepare a detailed report after the execution of the activities
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs.
  • Maintain strong relationship with internal and external customers including vendors, suppliers, dealers, retailers.
  • Must have vast knowledge in advertising and promoting the products and strengthen organization’s brands by using Digital marketing. Social networking/ platform.
  • Any other job assigns by the management team time to time.

Employment Status



  • Work at office

Educational Requirements

  • Master of Business Administration (MBA) in Marketing

Experience Requirements

  • At least 10 year(s)
  • The applicants should have experience in the following area(s):
    Brand Management, Digital Marketing
  • The applicants should have experience in the following business area(s):
    Food (Packaged)/Beverage, Group of Companies, Manufacturing (FMCG)

Additional Requirements

  • Age at least 35 years
  • Only males are allowed to apply
  • Experience Requirements : 10 to 15 year(s)
  • Proven working experience as Brand Manager.
  • Analytical skills and attention to detail

Job Location




Compensation & Other Benefits

  • As per Company rules.

Job Source Online Job Posting.

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